Brand Identity

BITD - Back in the day

Client: BITD

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BITD - Back in the day

BITD, a pet care company, approached us to develop a comprehensive brand identity that includes logo design, packaging design, an eCommerce store, and business cards.

Project Goals

  • Create a vibrant and engaging brand identity that resonates with pet owners
  • Design a memorable logo that reflects the love and care for pets
  • Develop an attractive and user-friendly eCommerce store to showcase and sell pet care products
  • Design packaging that stands out on shelves and communicates the quality of the products
  • Produce professional business cards to enhance brand recognition at events and meetings

Our Solution

We crafted a comprehensive brand identity for BITD that positions them as a caring and innovative leader in the pet care industry. Their products have a natural, organic feel to it so we tried to incorporate that across the brand. The logo design incorporates elements that symbolize love and care for pets, while the packaging design uses a natural but interesting vibe. The eCommerce store features a clean, intuitive interface that makes it easy for customers to browse and purchase products. Additionally, we designed professional business cards

Results

The new brand identity for BITD has successfully:

  • Established a strong and recognizable brand presence in the competitive pet care space. It's still being used by the brand 4 years into their journey
  • The brand was well received by their community
  • Enhanced product visibility and appeal through engaging packaging design
  • Strengthened brand recognition

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